The Case Against Advertising

15 August 2012 by Matthew Gertner - Category: Rants and Ruminations

Dalton Caldwell, an Internet entrepreneur, made a splash recently by announcing a paid alternative to Twitter and Facebook. His argument is that, because they are beholden to advertisers, these social feed platforms inevitably adopt policies that are hostile to users and third-party developers. By charging a direct fee instead, a competing service would be freed [...]